{"product_id":"loreal-paris-excellence-cool-creme-hair-color-5-11-ultra-ash-light-brown","title":"Loreal Paris Excellence Cool Creme Hair Color - 5.11 Ultra Ash Light Brown","description":"\u003cp\u003eL'Oréal Paris Excellence Cool Creme in 5.11 Ultra Ash Light Brown is a permanent hair color that provides long-lasting, rich, and cool color with up to 100% gray coverage. It features a Triple Care Color Routine that includes a protective coloring cream with Pro-Keratin, a gentle pH violet shampoo to cleanse and reveal color, and an anti-brassiness purple mask to neutralize yellow and orange tones and add shine. The formula is designed to protect the hair fiber during coloring, leaving the hair smooth, strong, and replenished.\u003c\/p\u003e\u003cp\u003eKey Features \u0026amp; Benefits\u003cbr\u003eUltra-Cool Ash Shade: \u003cbr\u003eThe 5.11 Ultra Ash Light Brown shade uses ultra-cool pigments and violet technology to prevent unwanted copper and brassy tones, ensuring a cool, vibrant result.\u003c\/p\u003e\u003cp\u003ePro-Keratin Enriched: \u003cbr\u003eThe coloring cream is enriched with Pro-Keratin and an active serum to protect hair during the coloring process, leaving it looking stronger and feeling smoother.\u003c\/p\u003e\u003cp\u003eTriple Care Routine: \u003cbr\u003eThe system includes:\u003cbr\u003eCool Coloring Cream: Provides long-lasting, cool color and 100% gray coverage.\u003c\/p\u003e\u003cp\u003eGentle pH Purple Shampoo: Cleanses the scalp and hair, smoothing the hair and revealing its true color radiance.\u003c\/p\u003e\u003cp\u003eAnti-Brassiness Purple Mask: This mask, used weekly, neutralizes unwanted yellow and orange tones, maintaining the cool hair color over time.\u003c\/p\u003e\u003cp\u003eScalp and Hair Protection: \u003cbr\u003eThe formula is designed to be gentle on the scalp and protect the hair fiber, ensuring a comfortable and nourishing coloring experience.\u003c\/p\u003e\u003cp\u003eHow to Use\u003cbr\u003ePreparation: \u003cbr\u003eAlways perform a patch test 48 hours before use, even if you've used hair color before. Wear gloves and cover your shoulders with a towel.\u003c\/p\u003e\u003cp\u003eMixing: \u003cbr\u003eMix the contents of the coloring cream tube with the oxidizing milk in the applicator bottle.\u003c\/p\u003e\u003cp\u003eApplication: \u003cbr\u003eApply the mixture to dry hair, following the instructions in the leaflet.\u003c\/p\u003e\u003cp\u003eRinsing \u0026amp; Post-Color Care: \u003cbr\u003eAfter the recommended development time, rinse thoroughly and use the gentle pH purple shampoo. Follow with the anti-brassiness purple mask.\u003c\/p\u003e\u003cp\u003eWeekly Maintenance: \u003cbr\u003eUse the purple mask weekly to maintain the cool color and prevent brassiness.\u003c\/p\u003e","brand":"L'ORÉAL","offers":[{"title":"Default Title","offer_id":50527567511739,"sku":"PH-1124544","price":2250.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/9245\/3819\/files\/2965-7118915325669037.jpg?v=1790542178","url":"https:\/\/perfumeheaven.com.bd\/products\/loreal-paris-excellence-cool-creme-hair-color-5-11-ultra-ash-light-brown","provider":"Perfume Heaven","version":"1.0","type":"link"}