Product Works: The UK edition of this cult-favorite shampoo is specifically engineered to meet the needs of color-treated hair in varied climates. It features an advanced Color-Seal Linseed Elixir combined with Nutritive Concentrates and UVA/UVB Filters. This triple-action formula works by sealing in color to prevent fading, protecting the hair fiber against external aggressions like sun damage and pollution, and deeply nourishing the strands. You can expect vibrant color that lasts for up to 10 weeks, a significant reduction in brassiness, and a silky, high-shine finish that mirrors a fresh salon visit.

Product Ingredients: Aqua (Water), Sodium Laureth Sulfate, Dimethicone, Coco-Betaine, Sodium Chloride, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Cocamide Mipa, Tocopherol (Vitamin E), Ethylhexyl Methoxycinnamate (UV Filter), and Linum Usitatissimum Seed Oil (Linseed Oil).

How to Use: Massage into wet hair, focusing on the scalp to create a rich lather. Smooth the foam down the lengths of your hair to ensure the UV filters and Linseed Elixir coat every strand. Rinse thoroughly with lukewarm water. For professional-level results, follow with the Elvive Colour Protect Conditioner and the Colour Protect Mask once a week.

Disclaimer: For external use only. In case of contact with eyes, rinse immediately and thoroughly. The UK formulation is designed to comply with European cosmetic standards and may differ slightly in scent or texture from versions sold in other regions. To maintain maximum color integrity, try to avoid over-washing with excessively hot water.