Product Works:

The Absolute New York "Hydrating Me" Face Primer is a moisture-rich prep step designed to transform dry or dull complexions into a smooth, glowing canvas. This primer works by utilizing a powerful dual-action formula: Hyaluronic Acid acts as a moisture magnet to plump the skin and fill in dehydration lines, while Goji Berry extract provides a potent dose of antioxidants to brighten and revitalize the skin's appearance. Upon application, it creates a silky, weightless barrier that prevents foundation from clinging to dry patches or settling into pores, ensuring your makeup glides on effortlessly and stays fresh and luminous for hours.

Product Features:

1. Deep Hydration Complex: Infused with Hyaluronic Acid to deliver intense moisture, making it the perfect solution for dry, flaky, or tight-feeling skin.
2. Antioxidant-Rich Goji Berry: Packed with vitamins and minerals that help protect the skin from environmental stressors while boosting natural radiance.
3. Smoothing Base: Creates a uniform surface that refines skin texture and blurs minor imperfections for a professional finish.
4. Dewy, Luminous Finish: Unlike matte primers, this formula leaves the skin with a healthy, "lit-from-within" glow that enhances the look of your foundation.
5. Lightweight & Breathable: The gel-cream consistency absorbs quickly without leaving a greasy or heavy residue, allowing the skin to breathe under makeup.

How to Use:

Apply to clean, moisturized skin before your foundation. Dispense a small, pea-sized amount onto your fingertips and blend evenly across the face, focusing on areas that tend to get dry or have visible texture. Allow the primer to sit for 30–60 seconds to fully absorb and "set" before applying your base makeup. For a sheer, ultra-natural glow, it can also be worn alone on no-makeup days to brighten and hydrate the skin.

Disclaimer:

For external cosmetic use only. We recommend performing a patch test on a small area of the skin before the first full application to check for sensitivity. Avoid direct contact with the eyes; if contact occurs, rinse immediately with clean, cool water. Keep the tube tightly closed and store in a cool, dry place away from direct sunlight. If irritation, redness, or a rash develops, discontinue use immediately. Keep out of reach of children.